AI-Driven Personalized Advertising System
I guess this will be a form of advertising very soon. I didn’t research if there are similar patents before 24 january 2025, this is just an idea I had put in patent form using Chat gpt.

Field of the Invention: This invention relates to the field of digital advertising, artificial intelligence (AI), and social media platforms. Specifically, it pertains to an AI-powered system and method for delivering instant, personalized video advertisements based on user profiles and publicly available information.
Background of the Invention: Traditional advertising often lacks the personalization necessary to engage users effectively. Social media platforms have become hubs of user-generated data, including profile pictures, interests, music preferences, and uploaded photos, which can be leveraged for more relevant advertising. However, existing systems either fail to utilize AI in real-time customization or lack mechanisms to ensure seamless delivery of engaging content while respecting user privacy and consent. This invention seeks to address these issues.
Summary of the Invention: The invention provides a system and method for delivering instant, AI-generated video advertisements tailored to individual users. By analyzing publicly available data and profile information from social media or web platforms (with user consent), the system generates short, personalized video advertisements. These ads incorporate:
- Profile image or other user photos to simulate a target look.
- Music preferences based on user-posted content or playlists, AI-composed music, or jingles tailored to the user.
- Product information dynamically inserted into the generated video.
- AI tools to craft the video’s narrative, ensuring contextual relevance to the user’s interests and activities.
- Localized messaging delivered in audio or text form, in the native language of the target user.
The system operates under strict legal and ethical guidelines, relying only on data for which users have explicitly provided consent.
Detailed Description of the Invention:
1. System Architecture:
The invention consists of the following components:
A. Data Acquisition Module:
- Collects user profile data from social media and web platforms, including:
- Profile images.
- Publicly shared photos.
- Music preferences derived from posts, playlists, or likes.
- Demographic data (e.g., age, location, gender) if publicly available.
- Ensures data is collected only after user consent has been granted via platform terms of use or opt-in mechanisms.
B. AI Personalization Engine:
- Uses AI algorithms to:
- Generate a digital representation of the user based on their profile picture or other photos.
- Match music preferences to either existing music tracks (licensed from artists) or generate custom AI-composed music or jingles, including personalized elements such as the user’s name.
- Select and insert a product dynamically into the video.
- Create a storyline and apply contextual edits, such as matching the video’s mood to the user’s preferred aesthetics.
- Deliver a localized advertising message in audio or text form, in the user’s native language.
C. Video Rendering Module:
- Employs advanced AI text-to-video and elements-to-video generation technology to:
- Dynamically create video content without reliance on pre-rendered templates.
- Integrate user likeness, music, and product into a seamless, fully AI-generated video.
- Optimize video length for social media formats (e.g., 6-15 seconds for Instagram or TikTok).
D. Delivery System:
- Integrates with social media ad delivery systems to:
- Target users with the personalized ad on their preferred platforms.
- Track engagement metrics, such as views, clicks, and conversions.
2. Practical Examples:
Case 1: Personalized Clothing Advertisement
Example (not limited to): A user with a profile picture showing a casual style is targeted for an advertisement promoting a specific clothing line. The AI system:
- Analyzes the user’s profile picture to generate a digital representation of the user wearing the advertised clothing.
- Inserts the user’s likeness into a dynamic scene, such as a fashion runway or a casual outdoor setting, wearing the clothes being advertised.
- Matches background music to the user’s playlist preferences, or generates an AI-composed jingle that may include the user’s name.
- Includes an audio message in the user’s native language, such as: “Experience the comfort and style you deserve, [User’s Name]. Try our new collection today!”

Case 2: Product in Hand Advertisement
Example (not limited to): For an advertisement promoting a new smartphone, the AI system:
- Creates a personalized video where the user’s digital likeness is shown holding the advertised smartphone.
- Demonstrates key features of the smartphone, such as its camera or display, with a narrative customized to the user’s interests (e.g., travel photography or gaming).
- Incorporates background music aligned with the user’s preferences or generates a short, catchy AI-composed tune mentioning the user.
- Concludes with a localized audio message: “Discover the smartphone designed for your lifestyle, [User’s Name]. Order now and get exclusive benefits!”

Case 3: Environmental Context Advertisement
Example (not limited to): For an eco-friendly product, such as a reusable water bottle, the AI system:
- Places the user’s digital likeness in a natural setting, such as a hiking trail or beach.
- Shows the user interacting with the product, such as filling the water bottle from a stream or using it during a workout.
- Uses AI-generated music that reflects tranquility and eco-conscious themes or creates a unique jingle mentioning the user’s commitment to sustainability.
- Delivers a text overlay or audio narration in the user’s language: “Make a difference with every sip, [User’s Name]. Join the movement for a sustainable future.”

3. Legal and Privacy Considerations:
A. User Consent:
- Users must explicitly consent to the use of their profile data for personalized advertising when joining the platform or through opt-in features.
- Clear terms and conditions must outline how data is collected, processed, and used.
B. Copyright Compliance:
- Music used in the ads must either:
- Be licensed from artists or labels.
- Be generated by AI to avoid copyright infringement.
- Include AI-composed jingles personalized for the user.
- Profile images and user-generated content are utilized only with explicit or platform-implied consent.
C. Ethical AI Use:
- The system ensures non-discriminatory practices by avoiding biased outputs based on sensitive demographic data.
- Adheres to data protection regulations, including GDPR, CCPA, or other applicable laws.
D. Opt-Out Options:
- Users must be able to opt out of personalized advertising via platform settings.
- Anonymization methods ensure that no identifiable user data is retained if the user opts out.
4. Claims:
Claim 1:
A system for generating personalized video advertisements, comprising:
- A data acquisition module configured to collect user profile data with consent.
- An AI personalization engine that generates user likeness, selects music, and integrates product information.
- A video rendering module to create real-time, short-form video ads tailored to the user.
- A delivery system for targeted ad placement on social media and web platforms.
Claim 2:
The system of Claim 1, wherein the music is generated by AI based on user preferences or licensed from third-party libraries.
Claim 3:
The system of Claim 1, wherein the user likeness is generated using deep learning models applied to profile images or other public photos.
Claim 4:
The system of Claim 1, further comprising an opt-out mechanism to allow users to disable personalized ads and ensure compliance with privacy laws.
Claim 5:
The system of Claim 1, wherein the video rendering module optimizes ads for social media formats, including vertical, horizontal, and square orientations.
4. Benefits of the Invention:
- Delivers highly engaging, contextually relevant ads that increase user engagement and conversion rates.
- Reduces ad fatigue by aligning content with individual user preferences.
- Enhances the advertising ecosystem while adhering to legal and ethical standards.
Conclusion:
This invention combines AI-powered personalization with real-time video rendering. It addresses the limitations of traditional ad systems while prioritizing user privacy, consent, and ethical AI practices. The result should be a seamless, engaging, and effective advertising solution tailored to (not limited to) social media environment.
Flavio Condò 24/01/2025


