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	<title>GRAPHIC.it &#187; disney</title>
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		<title>Simpatico viral marketing per Toy Story 3</title>
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		<pubDate>Sun, 11 Apr 2010 15:22:32 +0000</pubDate>
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		<description><![CDATA[Il mondo del cinema è quello che più sfrutta in modo creativo il marketing sia per possibilità economiche e perché ovviamente il prodotto &#8220;film&#8221; si presta ad essere veicolato nei modi più fantasiosi. In questo [...]]]></description>
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		<title>A Disney World c&#8217;è già aria di Tron</title>
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		<pubDate>Thu, 11 Mar 2010 00:32:54 +0000</pubDate>
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		<category><![CDATA[ambient marketing]]></category>
		<category><![CDATA[disney]]></category>
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		<description><![CDATA[Con un po&#8217; di anticipo per Tron Legacy che uscirà a Dicembre, Disney si sta muovendo con varie azioni promozionali (virali via web da decifrare che poi sfociano in inviti per proiezioni speciali in cinema [...]]]></description>
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